


But this is changing, as enterprise-level organizations have started to recognize the need for secure platforms, while at the same time being forced to re-examine long-held assumptions about what it means to protect themselves from malicious attacks,” said Katherine Brown, the founder of Spyic, which provides consumers with parental control and remote monitoring programs.Īnd with hackers and malware increasingly targeting smaller businesses, Avast’s access to this target group is even more valuable. Businesses, rather than consumers, largely bore the expense of these initiatives.
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“In recent months, one of the most significant cost drivers has been a resurgence in demand for cybersecurity and antivirus investments due to greater confidence among companies about their defenses.
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The company’s so-called “freemium” model for its mobile and desktop software – which provides free uses of its basic offerings but charges for more advanced features- currently boasts more than 435 million users, more than 16.5 million of whom pay for its premium services. If that happens, it could mean a valuation of the company in excess of $8 billion, and potentially as high as $10 billion, according to industry analysts, who believe the latter number is the one that Avast is more deserving of.įounded by software engineers Pavel Baudis and Eduard Kucera in 1988, Avast is a Prague-based global cybersecurity software company specializing in cyber security software and artificial intelligence.

LSE:AVST quotes by TradingViewThough Avast and NortonLifeLock have both emphasized that there is no guarantee that a deal will ultimately be reached, Avast has indicated that if an agreement is reached it will consist of a combination of cash and shares.
